John Brown's Public Diplomacy Press and Blog Review

The Amazing ‘Swiss Touch’

C. Naseer Ahmad, diplomaticourier.com, April 20, 2019 It is easy to define a particular product with a country in simplistic ways: like Swiss cheese with Switzerland, Scotch whisky with Scotland and pure olive oil with Spain, for example. But in today’s world, countries are producing a wide array of products and services that have unique cultural and social characteristics.Presenting the national story or message in a cohesive manner is a challenging task. Switzerland’s most recent ‘Swiss Touch’ campaign is a lesson in effective public and global diplomacy [JB emphasis] . The communications campaign aptly depicts a host of complex and varied topics ranging from drones, 3D printing, performing arts, sports, cyber security. This effort is ‘at the heart of the public diplomacy’ in the U.S., explains Sarah Shafik, project manager of Swiss Touch.Using two identical tables known as the ‘Swiss Touch’ tables as vehicles for discussion, the campaign bodies the ‘duality of contemporary Switzerla..

VOA Series Wins First Place in National Headliner Awards

via email Voice of America's year-long series on the topic “Between Trade Agreements and Tariffs: The American Farmer,” has won first place in the 85th annual National Headliner Awards in the category "TV Business/Consumer Reporting." The series written, produced and edited by VOA’s Midwest correspondent, Kane Farabaugh, detail the impact of trade disputes and tariffs on the U.S. agricultural industry, and U.S. farmers in particular. “I’m thrilled that this in-depth reporting has been honored with a prestigious award,” said VOA Director Amanda Bennett. “Telling America’s story from all sides is a critical part of our mission.” Founded in 1934 by the Press Club of Atlantic City, the National Headliner Awards program is one of the oldest and largest annual contests recognizing journalistic excellence. The first National Headliner Awards were presented in 1935. Since then, more than 2,600 Headliner medallions have been presented to outstanding photographers, writers, graphic artist..

Latvian films viewed on Egypt’s national TV by 55 million people

mfa.gov.lv EMBASSY OF THE REPUBLIC OF LATVIA IN THE ARAB REPUBLIC OF EGYPT In December 2018, February and April 2019 two more Latvian movies were broadcasted on Egypt’s national TV channel Channel Two. On 27 and 30 December last year the movie The Chimney (by Laila Pakalniņa) and on 4 February and 8 April this year the movie Dangerous Summer (by Aivars Grauba and Andrejs Ēķis) were aired on the mentioned TV channel. According to the Egyptian National Media Authority’s data the movie The Chimney was viewed by approximately 25 million and the movie Dangerous Summer was viewed by approximately 30 million viewers. Channel Two is also aired on satellite TV in other Middle East and North Africa’s countries. In total four Latvian movies were broadcasted on Egyptian National TV channels. The first Latvian movie was Dream Team 1935, aired in November 2017, which was followed by Lake Sonata in December 2017. All movies’ broadcasting had been conducted in the framework of Latvia’s public diplomac..

Small Grants Program for Strengthening Cultural ties between U.S. and Armenia

www2.fundsforngos.org image fromDeadline: 1 July 2019The U.S. Embassy Yerevan Public Affairs Section (PAS) of the U.S. Department of State is inviting applicants for its Public Diplomacy [JB emphasis] Small Grants Program.PAS Yerevan invites proposals for programs that strengthen cultural ties between the United States and Armenia, including cultural and exchange programs that highlight shared values and promote bilateral cooperation. All programs must include an American cultural element, or connection with American expert(s), organization(s) or institution(s) in a specific field that will promote increased understanding of U.S. policy, culture, and perspectives.Priority AreasReinforce U.S. – Armenian Shared Values, by funding proposals which: promote U.S. culture, including music, dance, arts, film, sports, and education, and support human rights, social inclusion, entrepreneurship, youth outreach, and women’s empowerment.Advance Regional and Global Security, by funding proposals whi..

“Tech Camps for Peace” Program for Pakistan and United States

www2.fundsforngos.org image from Deadline: 10 June 2019The Community Engagement Office (CEO), of the Public Affairs Section (PAS) of the U.S. Embassy in Islamabad of the U.S. Department of State (hereinafter known as “CEO”) is pleased to announce an open competition for assistance awards, contingent on funding availability, through the Public Diplomacy [JB emphasis] Grants Program.The purpose of this project is to provide logistical support for a series of up to four (4) three (3)-day Tech Camps that will connect civil society actors and other public influencers with subject matter experts and technologists with the aim to enhance their digital media skills and strategies and to expand their organization’s capabilities. The Tech Camps will build deeper understanding among the participants of the role technology can play in real-world challenges of P/CVE and create a network of practice. The CEO and IIP will identify participants, experts and content for the Tech Camps.Project Activiti..

Communist China’s Cultural Invasion of the World — Part III

chinascope.org — Part III: Strategic Implementation —{Editor’s Notes: The Chinese Communist Party (CCP) has adopted and, for many years, has carried out its strategy of “Culture Going Global.” The following is a report that Chinascope has created focusing on that strategy, on related government policies, and on the implementation of the CCP’s efforts.The report will be published in three parts:Part I: The “Culture Going Global” StrategyPart II: Government PoliciesPart III: Strategic Implementation.The full document can be downloaded here.} IV. The Strategic Implementation of “Culture Going Global”Beijing has mobilized many resources, from state powers to private culture enterprises, to implement the “Culture Going Global” strategy. A. ProgressThe actual statistical numbers on Beijing’s “Culture Going Global” implementation may not be readily available. However, we can still gain an understanding of how grandiose and comprehensiveness its effort has been.David Shambaugh, in his article..

Eurasian Economic Youth Forum «Russia — Asia — Africa — Latin America : “The...

en.usue.ru; article contains additional photographs The Tenth Eurasian Economic Youth Forum (Forum) was held at the Ural State Economic University (Yekaterinburg) on April 16-18, 2019. The subject of the Forum was chosen as "Russia - Asia - Africa - Latin America: the economy of mutual trust."The key mission of the Forum was to strengthen trust between countries, expand cooperation in education, culture, science and technology, and remove barriers to communication between people. Among the main goals and objectives of the Forum are discussions of topical issues of international cooperation, intergovernmental dialogues in the fields of education, science and culture; building a constructive dialogue of the expert community on the development of scientific diplomacy, building a global model of the functioning of modern science and education.The Forum was attended by more than 3,500 delegates from 72 countries and 70 regions of the Russian Federation, officials from 15 diplomatic missions..

Kim and Trump: North Korea and the United States in an Era of Change

apps.carleton.edu image from Wikipedia A public talk to be presented by Professors Gi-Wook Shin and Andray Abrahamian, The Korea Foundation, Stanford University. Wednesday, April 24th, 2019 4:30 – 6:30 pm / Gould Library Athenaeum KIM AND TRUMP talk, Lib Athenaeum, Wednesday, April 24th, 4:30 pm Everyone is welcome! REFRESHMENTS! The Carleton College History department is pleased to host a Korea Foundation presentation on North Korea and US-ROK relations, "Kim and Trump: North Korea and the United States in an Era of Change," Wednesday, April 24th, 4:30-6:30 pm, in the Gould Library Athenaeum, by Professors Gi-Wook Shin and Andray Abrahamian of the Korea Foundation of Los Angeles and Stanford University. This event is free and open to the campus and the wider public. Everyone is welcome to attend! Since its inception in 1991, the Korea Foundation has served as a bridge from South Korea to the rest of the world, connecting Koreans to the global community through a variety of academic an..

Book published on how to tell Chinese story to world

xinhuanet.com image from BEIJING, April 19 (Xinhua) -- The book, Sharing the Story of China, has been published by the Commercial Press to show readers how to introduce China to the world. The book, compiled by the Chinese People's Association for Friendship with Foreign Countries (CPAFFC), combines case studies with expert's comments to summarize the experience and methods of introducing China to the world. It also proposes new ideas to improve public diplomacy [JB emphasis] in the new era. A good story is "Esperanto," which transcends regional, linguistic, racial and cultural barriers to help more foreigners better understand China, said Li Xiaolin, president of the CPAFFC. The CPAFFC started the research program on "telling the world the Chinese story" last January, and selected 33 representative cases that best exemplify the story-telling skills.

Head of Communications, Press & Public Affairs Team, British Consulate General New York

globaljobs.org Foreign & Commonwealth OfficeLocation New York, New York Sector Government Experience Mid Career Apply by May-06-2019 Posted Today Position description The British Consulate General New York seeks a proactive, enthusiastic, results-driven Head of Communications with 5-7 years of public relations or communications experience to lead its three-person communications team. The Head of Communications will lead the Consulate’s communications and press outreach and strategy across the Consulate’s region (New York, New Jersey, Pennsylvania, and Connecticut), promoting the UK Government’s economic and prosperity agenda, and the UK’s viability as a top destination for business, arts, and culture. Communications is vital component of the Consulate’s Press and Public Affairs team, led by the Deputy Consul General to New York, and this role will also work closely with and under the direction of the Strategic Communications Adviser for Her Majesty’s Trade Commissioner for North Ameri..